Thirteen Park Avenue shops will participate in the Oct. 21 event.
This story was written by Lauren Urban.
Beach business owners are urging locals to forget the mall and opt for the Park
Avenue Shopping Crawl, scheduled for 11 a.m. to 6 p.m. Oct. 21.
Park Avenue stores will be participating in the event, including a salon and
spa, surf shop, florist, yoga studio and several boutiques. When shoppers
register for the event, they will receive a map detailing the special sales and
deals available at each participating store.
Trish Daly originated the idea for the shopping crawl. She
and a partner opened
The Blue Bungalow, a gift and jewelry shop at 248 W. Park
Ave., in July.
“It’s going to be a relaxing day of shopping with great
discounts,” Daly said about the crawl. “It’s a nice opportunity to offer the
local community leading up to the holiday season.”
Daly mentioned her idea for the shopping crawl to Melissa
Barnett, a partner at Salvage Chic, thrift shop that opened at 156 E. Park
Ave., in September 2010. Barnett immediately got on board with the project. Her
store will offer shoppers 25 percent off their entire purchase during the
from a lot of customers they never knew a store was here or they had no idea a
store offered a certain item,” Barnett said. “The purpose of the shopping crawl
is for people to see what kind of shopping we have here in town. And I think it’s a nice way to bring all the stores
Following the shopping crawl, Sutton Place will host an
after-party from 6 to 8 p.m. The party will feature drink specials, as well as
numerous raffle drawings. Each participating store has its own raffle, which shoppers
are eligible to win if they visit the store during the day and have their map
stamped. In addition to each stores’ individual raffles, there are two big
raffle prizes that are being kept a surprise.
Daly and Barnett are unsure how many people will turn out for
the shopping crawl.
“Even if each store got 10 people to come out, that’s 130
people,” Barnett said. “All
people have to do is participate. We’re not asking anybody to spend any money.
If they do spend money, there will be incentives. If they don’t, they’re still
eligible to win prizes and have a good time and check out all the stores.”
shoppers must pre-register by emailing firstname.lastname@example.org on or before Oct. 18. They should include their
full name, address, phone number and any guests they
would like to include in their party. You can also “like” the event on Facebook
for more information.
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